Why is the style guide important?
A strong coherent visual identity is critical to 1-800-HOSTING’s public image. Since the company’s creation, 1-800-HOSTING has been a powerful symbol reflecting the spirit of our culture and employees. Because we value this important symbol, care needs to be taken when it is employed.
The 1-800-HOSTING logo is the official identifying mark for the company. It is the most important element in the company’s brand image. Correct and consistent usage will preserve this identity from a branding and legal standpoint.
The 1-800-HOSTING logotype, tagline, and power symbol together form the 1-800-HOSTING logo which may appear in one of two approved configurations, vertical or horizontal, depending on its specific application. The logo is stringently proportioned. Under no circumstances can the size, relationship and positions of the two elements be changed.
The 1-800-HOSTING logo is the official identifying mark for the company. It is the single most visible and recognizable element of its overall brand image. Correct and consistent usage will preserve this identity from a branding and legal standpoint.
When reproduced in color the interlocking logo should always appear in 1-800-HOSTING’s signature color, blue (PMS 213). No other color is acceptable, with the exception of all black for use on faxes, memos and in newspapers, and white for reverses on dark backgrounds.
- for use with light backgrounds
- for use with dark backgrounds
Graphic filters, such as dropshadows, bevels, 3-D effects, embosses or glows should not be applied to the 1-800-HOSTING logo. Any manipulation or alteration to the 1-800-HOSTING logo is strictly prohibited.